The name Eddyfi is synonymous with high-quality software and hardware products designed for non-destructive testing. Eddyfi Technologies trademarks are extremely valuable because they are the standards of excellence and consistent quality associated with Eddyfi Technologies and its various brands.
This page contains detailed information about how to refer to Eddyfi Technologies trademarks in different scenarios.
(Eddyfi Technologies is a trading name of Eddyfi Canada Inc., a Canadian company. Eddyfi Corp, Eddyfi Europe SAS (formerly M2M SAS), Eddyfi International FZE, Eddyfi Africa Pty Ltd, Eddyfi UK Ltd (formerly Silverwing UK Ltd), Technical Software Consultants Ltd, Eddyfi China (formerly M2M China) and Eddyfi Robotics Inc. (formerly Inuktun Services Ltd) are affiliates of Eddyfi Canada Inc.)
It is important to use Eddyfi Technologies trademarks properly. You may use Eddyfi Technologies trademarks or product names to refer to products as long as you follow the following guidelines. Your use must not mislead consumers as to any Eddyfi Technologies sponsorship, affiliation, or endorsement of your company, or of your products or services.
When referring to products, apply the appropriate trademark symbols in accordance with the list of current trademarks or registered trademarks.
Here are some examples of Eddyfi brands and their descriptors:
The common way to set trademarks apart from other words or nouns is to capitalize the product name and use the appropriate trademark symbol and appropriate descriptor. You may also use italic type or bold type for the name. Examples:
Correct: After you install the Magnifi® software.
Incorrect: After installing Magnifi.
Include an attribution of Eddyfi Technologies' ownership of the trademark(s) in the credit notice section of your documentation or advertisement. Follow this format:
Eddyfi, Ectane, Magnifi, and their associated logos are trademarks or registered trademarks of Eddyfi Canada Inc. in the United States and/or other countries
Eddyfi Technologies trademarks should never be used in the plural form. They should be introduced as a proper adjective followed by an appropriate descriptor.
Correct: This inspection was performed using the DefHi® probe.
Incorrect: ABC Inspection Company uses DefHis to perform its inspections.
The social media guidelines associated with use of Eddyfi Technologies trademarks are that your social media account names and any and all pages or communities should not include any Eddyfi trademarks. Any associated account, page, or community images should not include any Eddyfi logos. The only exceptions to these requirements are if:
Finally, any social media account should not use the name or likeness of any prominent individuals within Eddyfi.
For example, you cannot name your account, page, or community “Magnifi Forum” or “Eddyfi Products.”
You may use the names of Eddyfi Technologies products on packaging, on Web sites, and in advertising materials to indicate your product’s compatibility with a specific Eddyfi Technologies product, provided that the references comply with the guidelines herein and the specifications below.
Any use of an Eddyfi Technologies logo to indicate compatibility must be done under license. Contact Eddyfi Technologies for details.
Do not use the Eddyfi Technologies corporate logo, Magnifi logo, or any other Eddyfi Technologies logos, symbols, or icons on or in connection with products, packaging, manuals, promotional or advertising materials, or Web sites for any purpose except pursuant to an express written trademark license from Eddyfi Technologies.
You may place a text link to an Eddyfi Technologies webpage on your site if the text link is not a prominent feature on the site and is not used in a way that could confuse or mislead consumers. You may refer to the Eddyfi Technologies company name or Eddyfi Technologies product names in a plain text font and format, provided that this use follows the general Eddyfi Technologies trademark guidelines and you include appropriate wording such as “This way to www.eddyfitechnologies.com.” Except for the link logos as supplied by Eddyfi Technologies, you may not use the Eddyfi Technologies corporate logo or any other Eddyfi Technologies logo or graphic to link to Eddyfi Technologies.
You may refer to Eddyfi Technologies product and technology names on the cover of magazines and periodicals, and in the title of seminars and conferences, provided you comply with the guidelines herein and the following specifications:
Do not use or register any Eddyfi Technologies trademark, including Eddyfi Technologies logos, symbols, icons, or any potentially confusing variation thereof, as part of your company name, trade name, product name, service name, or domain name. Do not place your company name, trademarks, service marks, or product names next to, or combine them with, an Eddyfi Technologies product name.
Do not use any Eddyfi Technologies trademark in any manner that expresses or implies Eddyfi Technologies affiliation, sponsorship, endorsement, certification, or approval. Do not use any Eddyfi Technologies trademark in such a manner that it appears that Eddyfi Technologies is legally associated with your company. You must display your company name more prominently than any Eddyfi Technologies trademark on all materials.
Do not manufacture, sell, or give away merchandise items, such as t-shirts or mugs, that bear any Eddyfi Technologies trademark, including logos, except pursuant to an express written trademark license from Eddyfi Technologies.
Do not imitate Eddyfi Technologies logos, logotypes, trade dress, or other elements of Eddyfi Technologies product packaging and Web sites in any of your materials, including, but not limited to, advertising, product packaging, Web sites, and promotional materials.
Do not use or imitate any Eddyfi tagline, including, but not limited to, “Performance Matters” and ”Beyond Current”.