Sales Development Representative & Telemarketing


  • Quebec
  • Houston

Career Types

  • Sales

Ville de Quebec, Quebec or Houston, TX

Position Overview

The Sales Development Representative (SDR) is motivated to help grow the Company’s pipeline by conducting lead generation activities for the most advanced and innovative products in the Non-Destructive Testing (NDT) industry. Our SDR is a very precious facilitator between marketing and sales who focuses on prospection, lead qualification and opportunity identification with the objective of transferring valid opportunities to the sales team.


  • Executing and coordinating lead prospecting initiatives (outbound campaigns, including cold calls and emailing strategies) in international markets;
  • Qualifying inbound marketing-generated leads and identifying sales opportunities;
  • Conducting high-level qualification calls (discovery conversations);
  • Setting appointments for sales managers with sales-ready leads;
  • Documenting interactions with leads in the marketing automation software (HubSpot) and use the company’s CRM (;
  • Participating to the elaboration of creative and efficient lead generation initiatives;
  • Supporting Marketing and Product Management in the strategy around new product introduction (NPI);
  • Following up with leads that are not sales-ready and develop relationships;
  • Maintaining regular communication/coordination with Sales Managers and Inside Sales in various territories;

What We're Looking For :

  • Bachelor’s or College’s Degree in marketing/communication or any relevant field
  • 2 to 4 years of experience in sales/marketing/customer service
  • Excellent communication skills (verbal and written), with exceptional listening skills (to pinpoint customer pain) and a positive phone presence
  • Fluent in English; Spanish will be considered an asset
  • Good knowledge of sales development, marketing, and communication strategies
  • Curious with a strong desire to quickly learn about a high-technology sector NDT
  • Experience in lead management and CRM tools will be considered an asset
  • Team player with ability to work independently and with remote collaborators in a fast-paced environment
  • Proficiency in CRM software (Salesforce preferred) and in MS Office
  • Self-motivated, tenacious, confident, and strong attention to detail
  • Demonstrated ability to deal with rejection
  • Flexibility and versatility – priorities change